CASE STUDIES

Our Work

NFPC

Digital Transformation

Brand Goal

To have a strong Digital Presence through the use of a comprehensive website. The aim was to shed light on the corporate side of NFPC by displaying humanity to the brand.

Our Treatment

Our main focus was to make sure we are able to shed light on Management of the esteemed organization. We hence, focused on workshops with key members in Management to understand the goals of the company, and the visuals the organization would want to be represented by.

We were successful in obtaining a message from the CEO, Elaborate on the Organization’s Corporate Culture and get deeper insight to its Megaplant. We also shed light on its esteemed Product Line by displaying deeper content that describes the brands while also showing an interactive timeline to depict the organization’s History.

Huawei - Honor

Search Engine Optimization

Brand Goal

HONOR is one of the youngest mobile phone brands in the Middle East. The main goal of HONOR, as a brand, is for it to be one of the most well-known mobile phone brands in multiple international territories across the digital space.

Our Treatment

Through extensive research and our market knowledge, we realize that the majority of customers research their next mobile purchase through the Google search engine not only to find out about prices, but they also look at the quality of the content about devices, what the voice of the brand is and how well furnished their website is.

Through our Search Engine Optimization (SEO) services, Clicktap Digital has successfully helped HONOR in beefing up their SEO Performance through multiple strategies and SEO services. Going above and beyond to help the esteemed organization, we were instrumental in the design and development of their website to make sure they are one of the most visible and active consumer electronic brands in the region.

Our success criteria included competitive research, creating a solid Website URL Strategy to take advantage of established values, create and curate content, establish passive link acquisition channels to build momentum and many more cutting edge strategies. We believe it is our strength in offering SEO Services in Dubai, UAE that has created the success the Huawei HONOR brand enjoys today.

iPro SPORT

Social Media Marketing

Brand Goal

As the beverage market in UAE is quite competitive with a massive international legacy of well-known brands and a number of well known and loved regional brands, iPro aspired to be one of the most accepted brands in the region by leveraging digital marketing channels.

Our Treatment

We took over control of iPro’s Social Media handle in the middle of 2019 and helped elevate their content strategy, the quality of the storytelling in their content, the social timetable, and improved their community management, always making sure that we stayed in the relevant now.

Clicktap Digital did this by understanding the Social Media Marketing (SMM) goals that iPro management had in mind, and helped in setting and defining certain style guidelines. We kept the focus on the product and the lifestyle aspirations it wishes to be a part of.

With that as a starting point, we were able, through social media consulting, to catapult iPro to 1,300 followers in a short amount of time with strong growth in impressions, engagement and followers. Our strength lies in the expertise of our team and they allow us to offer result oriented social media marketing services in Dubai, UAE.

Ipro Sport - Middle East 6:25 PM 47% 126 Likes Ipro Sport - Middle East If you are cuttting back on sugar while enjoying a yummy refreshing drink, iPro Sport is absolutely for you! 33 126 16 3 9 6 7 3 9 6 7 3 9 6 7 3 9 6 7

Prepengo

Digital Transformation

Brand Goal

To ease the process of students pursuing AMC Exams to bring out more successful medical professionals in the region

Our Treatment

We created multiple practice sets that emulate a real AMC exam to better prepare students to tackle the examination.

We even brought about a timed/tutor mode in the simulator to help students manage their practices at their own pace.

We even brought about an extensive Analysis & Reporting mechanism at the end of the simulations so our students get better at identifying their strengths and weaknesses.

Capri - Sun

Animation

Brand Goal

Capri-Sun is one of the long-established juice drinks in the UAE. It has a loyal following, but is also in a marketplace that is filled with plenty of competition beyond juice drinks like carbonated drinks, flavored water etc. Agthia wanted a multimedia solution in order to bring everyone’s attention to the fun-loving brand in an exciting new way.

Our Treatment

We put forward our animated video services and delivered an animated video series of Capri-Sun that humanized the product and let it be a part of a larger landscape. As an expert video animation company, Clicktap Digital helped build a voice for Capri-Sun which made the character sound young and enthusiastic. Its movements were also high frequency to show the active lifestyle it leads and represents.

The goal was to create a playful and lovable character that interacts with the world around it- we went further and created a character built around a water bottle so they can have a lively dialogue with each other. Another video depicted our Capri-Sun blending in with various international backdrops.

This was the first time an Agthia brand had a humanized treatment to a product of theirs. This helped create the positioning of the product and the brand as being youthful, energetic and fun. It is these kinds of ideas that helped us establish ourselves as well reputed video animation company in Dubai, UAE.

Huawei - Honor

Splash Creation

Brand Goal

HONOR is one of the youngest mobile phone brands in the Middle East. The main goal of the HONOR brand is to be one of the most well- known mobile brands in the GCC.

Our Treatment

Putting on our website design and development company hat, we sought a thorough understanding of consumer behaviors in the smartphone market.

Through understanding the criteria revolving around making a purchase in the particular region and thorough research around various competitors in the market, we were able to revamp the Huawei HONOR website.

We have also conducted a technical audit and tweaked their tech stack, as well as, UI/UX tweaks. By putting on our website design and development agency in Dubai, UAE hat, we were able to successfully achieve the main goal of our client.

NFPC

Communication Design

Brand Goal

To rejuvenate legacy brands including the group brand itself to be contemporary for 2020.

Our Treatment

This process had to begin with workshops with C-Suite level management and brand managers to make use of our content consulting skills.

As a strategy consulting company in Dubai, we had to sit down with each representative to understand what they thought of the brand(s) and where they would want to take it.

Taking into consideration the website design and development scene in Dubai, UAE, we looked over at the competition, both international and regional, to understand what works and what doesn’t.

Then with constant iterations-we finally refined to the vision as accepted by the management committee of the organization. This methodological approach is why we believe that we have succeeded as a website design and development agency in Dubai, UAE.

Mashreq Bank

Animation

Brand Goal

Mashreq had revamped their flagship app and made it more technologically advanced and aesthetically sophisticated. They named the app “Mashreq Mobile” and were looking for an animation video that encapsulates all their latest features.

Our Treatment

As part of our animated video services, we developed a deep understanding of the app from the business, product and marketing teams.

After this as a video animation company we conducted a thorough research and analysis of the competition.

We then went on to creating storyboards, scripts and animation samples for the client. We believe in our robust competencies as a video animation company in Dubai, UAE and our story with Mashreq Bank is proof of the same.

NFPC

Social Media Marketing

Brand Goal

We have had the experience of working with legacy brands that needed to rejuvenate their brand to make it contemporary and relevant for today’s audiences.

Our Treatment

The Clicktap Digital team starts the social media strategy consulting process by understanding the unique audiences for each brand in terms of demographics, interests etc.

No social media marketing (SMM) campaign is successful without the detailed breakdown of the Brand’s DNA.

As part of our social media and marketing services in Dubai, UAE, we then went on to build posts that were fresh and new in an organized and periodic fashion to build a growing audience.

Mashreq Bank

Digital Transformation

Brand Goal

Mashreq Bank had created an innovative and cutting-edge product called “QuickRemit” where you can remit cash to over 30 countries. It was a massive step forward for the bank and they required a website that equally matched the level of innovation of the product.

Our Treatment

As part of our expertise as a website design and development company, Clicktap Digital Built a design which instantly portrays the idea that users can remit cash over 30 countries.

To allow the brand to lead with website design & development in Dubai, UAE, we then built the functionality over this concept such that the user is actually engaged and is now exploring multiple other avenues within the page.

To take things a step further and make our mark as a website design & development agency in Dubai, UAE we built a dynamic map to further sell the idea that Mashreq Bank has global reach.

Mashreq Bank

Digital Transformation

Brand Goal

As Mashreq Bank was creating an innovative Accounts & Deposits product- they were looking for an agency that can deliver ingenuity in terms of interactivity on their page.

Our Treatment

We identified the factors that would assist Mashreq Bank in determining the flexible interest rates and their respective weightages. These factors were Save, Spend and Remit.

Within our scope as a website design and development company, we designed a page that would seamlessly educate users about the new product while also enabling them to have fun with the experience of the website.

This project enables us to stand out as a website design & development agency in Dubai, UAE because we built numerous permutations and combinations of how the sliders would work to deliver an error-free performance. We, at Clicktap Digital believe that you if you want to offer Website Design & Development services in Dubai, UAE, you truly do have to think outside of the box!

Dar Al Takaful

Digital Transformation

Brand Goal

Dar Al Takaful wanted to revamp its online presence and create a website that reflected itself as a public-listed insurance company.

Our Treatment

We used our expertise as a website design and development company to build a page that is e-commerce ready. Clicktap Digital also managed to bring deeper insights into the financial information of the company and through our experience as a website design and development agency in Dubai, UAE we succeeded in creating an Al chatbot that answers any queries users might have based on their claims.

Mashreq Bank

Animation

Brand Goal

Mashreq Al lslami is one of the biggest Islamic Banking firms in the region. They wanted to ensure that the general public of the region had an understanding of their Islamic banking products and what Islamic banking means.

Our Treatment

We put our video animation company hat on for this project and started by developing a deep understanding of the product offerings from the business, product and marketing teams.

As a video animation company in Dubai, UAE we worked hard in collaboration with the Shari’ah Board in terms of compliance.

After that we leveraged our video animation services and conducted thorough testing with unique audience-sets to ensure the content is as easy to understand as possible.

AL SHALAL WATERS

Digital Transformation

Brand Goal

Al Shalal Waters is taking the plunge to move forward towards a digital future. Collaboratively planning out their Digital Roadmap consisting of Digital Marketing, Website and an ERP. To begin with, they wanted a coming soon page.

Our Treatment

As a website design and development agency in Dubai, UAE we wanted to reflect the future-forward stance of the brand and therefore applied a dynamic video background of water ripples.

Clicktap then went on to creating an easy form submission tool to enable customers to submit their requests or to communicate with the organization.

With a client like Al Shalal, we believe that we demonstrated our strength as a website design and development company that is truly innovative in the Dubai, UAE scene.

Mashreq Neo Ads

Animation

Brand Goal

Mashreq Neo is a pioneer in the region for digital banking. They have exciting banking features that are centralized in an app form. They wanted to raise awareness to the brand and its features.

Our Treatment

We created a flurry of bite sized videos as part of our animated video services.

The Clicktap Digital team collaborated with the business and product teams to identify the key features of the video.

Something that we take pride in as a video animation company in Dubai, UAE when it comes to this project is that we were able to identify and target the intended audience through our content strategy.

Mashreq Neo Lite

Animation

Brand Goal

One of the key product packages under Mashreq Neo is the Lite Account. The main goal was to enhance awareness of the bank account through a character animation project to grab attention of audiences.

Our Treatment

We take pride in our animated video services and therefore carefully designed each character in the video.

Clicktap managed to bring in an energetic voice actor to bring spunk to the video.

As a video animation company in Dubai, UAE we collaborated with the business and product teams to identify the key features of the video and this created a recipe for success.

NFPC

Animation

Brand Goal

As NFPC goes through a transformational journey, they wanted a new way to educate their management of the newer fundamental shifts happening in top-level operations.

Our Treatment

The Clicktap Digital animated video services team created a whiteboard animation 4-minute video that is aesthetically pleasing.

We used an engaging voice actor to make the information delivery easier to comprehend.

Since, as a video animation company in Dubai, UAE we understand the importance of the use of infographics to better explain complex concepts.

Aqua Fresh

Digital Transformation

Brand Goal

To reintroduce Aqua Fresh to the world as a leading water brand in the region and ready for 2020.

Our Treatment

The Clicktap website design and development team in Dubai, UAE began working with the core marketing team to assist in shaping the brand revamp.

The process began on a foundational level of booking the domain for the website.

We then used our expertise as a website and development company in bringing forward a clean and modern design to set it apart from competition.

The creation of a roadmap for periodic monthly maintenance and SEO was the next obvious step that we took and which solidified our role as a website design and development agency in Dubai, UAE.

Mashreq Neo

Digital Transformation

Brand Goal

To create engaging and informative content on the Mashreq Bank website platform.

Our Treatment

The first step we took was to understand the key target audience of Mashreq Neo so that we can fulfill our role as a website design and development company.

The Clicktap Digital team then succeeded in creating informative content that is very much relevant to the region.

Finally, as a website design and development agency in Dubai, UAE we built the platform from scratch from HTML to implementation concepts.

Zurich Insurance

Digital Transformation

Brand Goal

To refresh and bring modernity to the Zurich Insurance blog section.

Our Treatment

As usual the first step we took as a website design and development company was to understand the key target audience of Zurich Insurance.

We then took on the role of facilitating brainstorming sessions with collaboration from key management.

Finally, as an innovative website and development agency in Dubai, UAE we enabled relevant 2020 features for the webpage to meet global standards and concepts.

INNOVATION

Portfolio

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